Recruitment Analytics: How to identify right candidates, simplify hiring process

Since the inception of technology, its effect on day-to-day life, traditional systems, and global economies has been exceptional. Today we can see its long-term effect in redesigning and transforming sectors worldwide. The recruitment industry is no exception. An organisation’s success and quality are only as good as its people. In fact, according to a report by Harvard Business Review, 71% of CEOs believe human capital is the leading factor for building sustainable economic value and 43% say that investing in people is a top priority at their organisations. This, among other factors, contributes to the ever-evolving nature of the recruitment industry as employers and recruiters are always on the lookout for new ways to retain and hire the best talent.

Present day challenges of the sector

Talent acquisition professionals are still reeling from the repercussions of the COVID-19 pandemic on the industry. The global health crisis displaced and devastated several industries and cornered many to either burn out or rapidly evolve to adapt. The recruitment industry is among a few that fell into the latter category through adopting innovative technology to boost efficiency, processing, and functioning across the board. However, there still exist challenges to be addressed to optimise this transition. With higher volumes of applicants, the need for more resources arises by boosting the functioning of singular departments to ensure optimisation of the cycle. Recruiters and employers are under immense pressure to quickly accommodate challenges presented by the new virtual system. Documenting and processing on a large scale and filtering quality candidates manually is becoming a prominent concern for companies today. Over and above these struggles, organising an effective and structured recruitment process in today’s context is more complicated. Not to mention platform limitations such as lack of centralised visibility and coordination between departments when managing assessment processes. All of this – along with the people challenge of having an in-person assessment – needs to be addressed through unbiased solutions using technology.

Talent analytics as a critical tool to optimise the recruitment cycle

Analytical insights have emerged as a strategic tool in optimising the recruitment process with the disruptions caused by the COVID-19 pandemic. According to a recent survey conducted by MeritTrac, 87% of organisations reported a boost in their online hiring efforts since the pandemic. In response, organisations adopted new approaches and technologies to manage this demand. A data-driven approach to recruitment is key to resolving almost all of the challenges the recruitment sector faces. By allowing for objective visibility into the effectiveness of recruitment activities and its ability to track high-potential candidates, analytical insights unlock the potential for organisations to proactively source a robust talent pool and improve the overall recruitment process. Another essential feature of analytical insights is that they can help match suitable candidates to the right jobs. Through its data-driven reports, this technology assists employers in filtering and matching candidates automatically to apt job roles. By creating a more automated, connected cycle and eliminating the need for manual processing, analytical insights promote a more efficient and effective system in the present and long term. Not only does this technology aid ongoing cycles, but it essentially helps improve and intelligently plan the next cycle through predictive analytics.

Long term benefits of analytical insights for organisations

The benefits of data produced by analytical insights are not restricted to the recruitment process but can also predict and track employee performance, needs, and retention rates. This futuristic approach is what several multinational conglomerates like Google, Deloitte, Cisco, and Sprint use to optimise their talent pool and boost hiring processes to maintain industry-leading success. The ability of this tool to learn and improve from operational activity is a crucial driver for ensuring the long-term success of any organisation. Employers can rely on algorithm-based predictions to eliminate bias and yield more consistent, quality results by creating an environment for objectivity in the decision-making process. This will help talent management holistically in hiring, identifying role suitability, talent identification and cross-functional movements.

A comprehensive modular assessment ecosystem that might bring together the scattered components of the employment process into a cohesive platform providing complete end-to-end assessment solutions has been sorely absent thus far. Engaging in a next-generation digital assessment revolution will enable organisations to develop strong workforces, improve decision-making processes, and play a critical role in the formation of new businesses.

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The Rise of the Product Manager

With our world becoming increasingly digital and the consumer buying patterns dramatically changing, it’s crucial for our products and services to evolve faster to stay abreast. To stay on par with this change, it’s necessary for organisations to pay attention to how the customer interacts with their product, service, and brand digitally. While in the past, considerable efforts had gone into ‘Building the Product Right’ that led to the rise of the Project Management function, now, more and more organisations are realising that ‘Building the Right Product’ is the need of the hour.

And this, in a nutshell, is the key cause for the rise of the Product Manager. Product Managers are the glue that bind various cross-functional teams, who touch a product from conception to launch and beyond – design, engineering, marketing, sales and customer success, to name but a few – and ensure that collective efforts coalesce into products that users LOVE. According to 280 Group’s recent survey, a fully optimised Product Manager could increase company profits by 34.2%. Product Managers have never been more in-demand than they are now, as firms strive to adapt and expand by adopting agile operation practices.

Why is this role so important?

The process of building a product end-to-end and selling it successfully, leading to a sustainable business, requires key contributions from many different specialist departments like – Engineering, Sales and Marketing, Operations, Customer Support, etc. They all bring remarkable expertise to realise the dream. However, if the business decides to use only the engineering expertise, they might end up with a product which incorporates all the latest and greatest technologies but may not solve customers’ key problems. Similarly, if they purely rely on their sales competencies, they might end up with a “me too” product (very similar to that best-selling product from their nearest competitor with minimal differentiation, like pricing). It’s the Product Manager’s dharma to represent the voice of the customer while making key decisions throughout the product lifecycle and to ensure that the implementation does not deviate from the core vision of the product as a vehicle to solve customers’ problems. While guiding these decisions, they use customer insights and bring together cross-functional teams in order to ensure alignment between diverse functions.

As a result of all of this, Product Management is becoming the new training ground for future CEOs. Prior to becoming the CEOs of Google, Microsoft, and Yahoo!, Sundar Pichai, Satya Nadella, and Marissa Mayer were product managers. They learned how to inspire and lead teams by steering products from conception to development to launch and beyond.

What are the types of Product Management?

It’s very likely that a single Product Manager may move through the below “stages of product management” depending on the stage a product category is and also on their organisational structure:

a. Strategic Product Management: This applies to product managers involved in driving New Product or New Product Category introduction. Here, the bulk of the time of the product manager is devoted to strategy, innovation and business model development. Key activities involve (but are not limited to) identifying consumer problems, ideation, product innovation, target market selection, segmentation, positioning, buy-build-partner choices, competitor analysis, SWOT analysis and so on.

b. Technology Product Management: For deeply technical products, the product managers end up spending most of their time intechnology implementation related activities like requirements mapping, creation of user stories, product road mapping, feature prioritisation, driving the agile product development lifecycle, and so on. This is especially true for products where the business model has already been established. For instance, technology product companies like Google would have product managers for their search related products focussing on these aspects; especially since the business of delivering advertisements based on your search-intent was well-established when Google entered the digital advertising market.

c. Business-oriented Product Management: This category of product management professionals focuses more on owning specific business metrics and maximizing the performance of those KPIs by fine tuning product mix. For example, B2C products that have another source for creative inputs. Prime example is e-commerce products and services.

How to start a career in Product Management?

There’s no cookie-cutter way of building a career in Product Management. The most successful Product Managers usually don’t start their professional life as Product Managers, though it’s a goal they work towards over the years. 

If you see yourself as a Product Manager in the future, then you must take a look at these top competencies this role demands:

  1. Strategic mindset: Product Managers must possess a comprehensive understanding of the business (sales, marketing & product development) and its competitors. To meet consumer demands, they need business analytics and crucial problem-solving ability.
  • Consumer-centric approach: Understanding the customer who will ultimately use your product is the core of Product Management. While designing and developing the product roadmap, a Product Manager must always keep the end-user in mind. For this, they need to constantly interact with consumers, and they do so by implementing a feedback loop.
  • Leadership & interpersonal skills: Product Managers must possess excellent leadership qualities. They must be able to influence team members (even if they are not directly reporting to them) and help them align themselves with the core vision of the product. They enable teams to stay on top of priorities while inspiring them and defining the product roadmap.

Mastering Product Management is part science and part art. While the “science” part of it deals with areas like Ideation, Innovation, Implementation, Industrialization and continuous Improvement of the Product (5i Framework of Product Management), the “art” side, however, requires one to go through as many end-to-end complete product life cycles as possible in one’s career. This is the reason why we, at Jigsaw Academy, designed the Postgraduate Certificate Program in Product Management – in close collaboration with IIM Indore with ‘Bring Your Own Product (BYOP)’ feature at its core. BYOP becomes a vehicle for application of learnings from the program (which covers the 5i Framework very exhaustively) on a real-life product idea which is close to participants’ hearts. Thus, providing a taste of the real job of a Product Manager to the participant as they take their idea through an end-to-end product lifecycle simulation. Hence, even if one may be able to experience the complete product lifecycle in their current job role, one can take this program and get a taste of the real thing in an academic environment aided by industry experts as mentors.

Product Management is one of the highest-paying professions in the IT sector. An early-career Product Manager earns between INR 9 lakhs and INR 13 lakhs per year, according to Today, there are more than 16,000 Product Manager positions vacant in the country only on LinkedIn.

Product Management appeals to a certain type of professional who is always looking for new challenges and wants to advance in their career. If it feels like you, then exploring a career in Product Management would be worthwhile.

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How businesses can reshape themselves by upskilling people in IoT

Over the last decade, the world of information technology (IT) has undergone significant transformation. Big data, social media, analytics, and cloud computing have altered the entire technosphere.

A wide set of behavioural data, digital transactions, and easy and faster access to information have resulted in the rise of Internet of Things (IoT) and Artificial Intelligence (AI), and the possibilities appear limitless.

IoT has already had a notable impact on businesses and consumer trends, and has even permeated the society. From healthcare and retail to BFSI and manufacturing, every industry is becoming smarter, thanks to the Internet of Things.

This year has seen sky-rocketing increase in the number of connected, IoT-enabled devices, and failing to remain ahead of the competition in this market can lead to significant losses and being left behind.

Embracing automation requires a shift in strategy. It’s imperative to train employees in IoT to embark on an adventurous path that promises to mould an unimaginable digital future.

According to NASSCOM’s recent ‘State of IoT: The Post Pandemic Resurgence’ report, with IoT investments predicted to go up to $15 billion in 2021, building IoT technologic skills at scale will be required in the next 4 to 5 years. Thus, workforce upskilling in IoT has become the need of the hour for organisations. And there are a few good reasons why IoT training should be your priority.

Enhance productivity and work safety

By adopting IoT solutions in organisational operations, repetitive jobs can be automated, freeing employees’ time for more vital tasks that call for personal skills and the ability to think beyond the box. This way, the number of hours required for simple routine tasks will be minimised, thus, enhancing the overall productivity.

Additionally, IoT solutions help improve safety by reducing the probability of human error at various stages of corporate operations. On the other hand, safe working conditions and workplace efficiency increase the company’s appeal to investors, stakeholders, and employees, enhancing reputation and trust in the brand.

Boost marketing & business development

In-home smart devices such as voice assistants and other appliances that may regularly interface with end-users are an excellent source of information for business analysis.

IoT aids businesses by collecting vast amounts of user-specific data that can be used to create business strategies, target advertising, fine-tune pricing policies, and perform other marketing and management operations.

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IIM Indore, Jigsaw launch executive programme in strategic sales management

Jigsaw, a UNext Learning company, and the Indian Institute of Management (IIM), Indore, have launched an Executive Program in Strategic Sales Management, a unique certification program in the domain of strategic sales. This new program is designed to help sales professionals and aspirants across different experience levels incorporate digital skills for a profound sales team-building and strategic approach towards driving sales.

Reaching the epitome of success in sales has a formula that is quite similar to mastering the art of painting or Python programming. The process is all about acquiring mastery through continuous practice of knowledge, skill and discipline. Organisations today are in a constant state of competition to hire high-impact sales professionals. The Executive Program in Strategic Sales Management is designed to enable learners to become high-performing sales strategists in the digital world.

Being the most challenging and profit-driving part of an organisation, masterminding the art of sales without actually selling is the need of the hour. With the pandemic propelling the world drastically towards massive digitization, the need and necessity to learn and drive digital sales have increased manifold for sales professionals. With the current market requirements and developments in vision, Jigsaw in collaboration with IIM, Indore, has consciously designed a pedagogy to acquaint learners with the best practices for recruiting, training, building and managing high-performing sales teams.

IIM, Indore, is one of the most distinguished business schools in India. It was established by the Ministry of Human Resource Development and focuses on imparting high-quality management education and training. The institute aims at imparting academic excellence in management education to build the socially conscious leaders and entrepreneurs of tomorrow. 

Elaborating on the design and delivery of the program, Prof. Himanshu Rai, Director, IIM, Indore, said, “The core aim of our institute is to help develop and groom individuals who are capable of single-handedly driving the success of a team or an organisation. Our sales program’s parameters are specified around conditioning existing sales professionals along with aspiring sales personnel into a dynamic, revenue-driving, digitally literate salesforce. The four-month online live training with industry veterans covers end-to-end foundational concepts in sales to strategic sales for scale along with emerging sales frameworks. The learning is hands-on with an emphasis on mastering the skills rather than just learning them.”

Being the industry pioneers for over a decade in imparting knowledge in emerging technologies, Jigsaw specialises in guiding learners to receive the best of knowledge and maximum industry exposure aided by SMEs. Jigsaw offers an array of the most industry-relevant programs in the likes of Data Science, People Analytics, Digital HR, Cyber Security, Design Thinking, Cloud Computing, and Business Analytics and offers upskilling opportunities to professionals and fresh graduates.

Speaking about the latest collaborative venture, CEO & Co-founder of Jigsaw, Gaurav Vohra, said, “As an upskilling partner for growth-oriented individuals, with over a decade of experience in this space, we believe that no aspiration must go unfulfilled. This first of its kind program has emerged from that very thought. There is no industry barrier and anyone aspiring to become a successful sales professional can enrol in this four-month online program. We are quite excited to have brought a digital angle to the sales domain with a program that focuses exclusively on interactions and experience learnings.

For detailed information about the Executive Program in Strategic Sales Management, visit Jigsaw’s website.

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Virtual bootcamps accelerating digital transformation for IT-ITES

In 1989, the Internet went global with Tim Berner Lee’s innovation creating history as we know it. Today, 30 years on, a new generation of disruptive technologies with a combination of AI, automation is shaping global workforces —one that is more science fiction in reality. This is de facto the age of innovation and technological revolution, as organisations are gearing for change bringing man and machine closer in the world of work and building a global innovation ecosystem.

In 2020, the COVID outbreak caused an initial slowdown in hiring for the IT-ITES sector as organisations redefined their work from home policies and business strategies and continued to find a rhythm of working through multiple pandemic challenges.

According to the Indeed India Hiring Tracker that maps quarterly job market activity to June 2021, the hiring activity increased by 11 percent over the previous quarter, with standout growth in Information Technology (61 percent), financial services (48 percent), and BPO/ITeS (47 percent). Having proven its capabilities in delivering both on-shore and off-shore services to global clients, emerging technologies now offer an entire new gamut of opportunities for top IT firms in India indicating a strong revival in economic growth and sustained recovery in the business. And with massive job hiring in IT-ITES, there is exponential growth in digital transformation driven by virtually delivered programs at the center of it.

Accelerated digitalization in companies with bootcamp programs

As India’s IT-ITES industry is poised for growth in digital transformation with market-driven demand for newer and faster solutions, it is offset by a paradigm shift to virtual learning with technology accelerating the digital transformation journey at workplaces with the rise of bootcamps, delivered virtually.

The virtual bootcamps are designed with the social, cognitive, and behavioural skills of learners taking centre stage. Delivering top-notch learning and engagement with operational best practices, the virtual learning platform is here to stay.

In a blend of self-paced and VILT, there have been deep challenges in terms of addressing the learning infrastructure and checklists in place for ensuring network connectivity, software installation and operation. In this innovative framework, agile practices are interwoven in the program with frequent polls to measure engagement to break the monotony as well with facilitators acting as mentors rather than trainers, and simulating a real life scenario for effective learning.

In terms of measuring learning outcomes, there are camera-based remote proctored multiple choice questions, mentoring for low performers, and final project evaluation with in-training and post-training assessment and qualitative and quantitative feedback on the learner, which helps in mapping the right job role and helps in identifying and designing post program mentoring journeys for the individuals. Detailed reports on engagement, performance and attendance, frequent feedback and regular technical polls with daily feedback polls and detailed gradebook with quantitative and qualitative parameters help design programs.

While coming to terms with the new normal, the hybrid model of collaborative learning will be the mainstay and continue to evolve in the future.

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Jigsaw launches Foundation IoT programme in collaboration with NASSCOM

Jigsaw, India’s top-ranked institute for analytics and data science training, and FutureSkills NASSCOM announced the launch of their popular Foundation IoT course led by industry experts to cater to the increasing demand of learners. With emerging technologies such as Artificial Intelligence, Blockchain, Big Data, Analytics, Cloud Computing, Cyber Security, Internet of Things, and Virtual Reality changing the future of work, this collaboration will converge manifold technologies working in tandem to address real-world business problems and develop new products and services.

Jigsaw was awarded ‘Partner of Excellence’ for aligning their ‘Foundation of Artificial Intelligence’ and ‘Foundation of Big Data Analytics’ curriculum to the NASSCOM FutureSkills defined model curriculum for bringing cutting-edge solutions to modern-day learning challenges.

The collaboration will focus on imparting digital fluency by upskilling learners in emerging technologies and in-demand professional skills.

The initiative is industry-driven and addresses real-world gaps to prepare learners to navigate the wave of digital disruption. The programme has been gaining traction and is designed to cover the fundamentals of all four components of Internet of Things (IoT) ranging from sensor connected IoT devices or “things” to IoT gateways and cloud platforms, as well as data collection and analysis. Participants will also get to learn about designs of microcontrollers, sensors, and IoT networking protocols along with a thorough understanding of analytics’ function in the Internet of Things.

The programme is best suited for university students enrolled in streams such as Engineering, Computer Science, Statistics, Physical Sciences or Mathematics, working professionals who want to upskill and expand their career prospects, and technology enthusiasts who want to learn more about IoT and the buzz surrounding the technology. Participants will be issued a certificate of participation by Jigsaw and a FutureSkills Prime badge, which they can attach to their LinkedIn profile to showcase their IoT proficiency to potential employers and professional networks.

The programme has received overwhelming response from the industry with Jigsaw receiving 25,000 enrollments directly on their website and thousands of others registering from the FutureSkills platform. For more details, visit

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