A Text Mining Analysis On SOP For IIM MBA 2021 Admissions

Ajay Ohri


Since MBA candidates are generally well-seasoned and have considerable academic and technical prowess, having an in-depth Statement of Purpose for admission to MBA programs becomes all the more necessary.  Top business schools worldwide now lookout for more mature and informative personal commentary in student SOPs. 

The MBA IIM SOP is similar to a forward-thinking inquiry. It assists the admissions committee in gaining a clear understanding of your skills and life experiences. It also helps to bring other sections of the submission, such as transcripts, credentials, and LORs for MBAs, into perspective. Applicants should keep in mind that their SOP for IIM details will be addressed throughout the interview phase.

Table of Contents

  1. What is the Statement of Purpose (SOP)? 
  2. What is the significance of SOP? 
  3. How to Write an MBA IIM SOP?
  4. IIM SOP Writing Tips for MBAs 
  5. Guidelines for Common Specializations in MBA Statements of Purpose 
  6. Where should you submit the Statement of Purpose in the IIM MBA application process?

1. What Is a Statement of Purpose (SOP)? 

An SOP is an extended essay required for admission to international universities and some Indian universities as part of the application process. A Statement of Purpose (SOP) is a piece that expresses the purpose of submitting to a specific course at a specific institution, as the complete form of the term suggests. This article summarises who you are, who you aspire to be, and how prepared you are to take a particular university course. 

The document aims to learn about the candidate’s life, reasons for choosing a particular career route, and their objectives. As a result, you should talk about life events that have shaped your career direction in a particular domain, where you want to advance by enrolling in a course or college. 

2. What Is the Significance of an SOP? 

Your SOP for IIM must be well-written if you want to be admitted. Certain facets of a candidate’s submission are scrutinized before a decision is made. While your college records, other test scorecards/academic transcripts, and backlog certificates are all largely factual, your SOP is the one part of your application that is entirely subjective. 

This is that one component of your application that allows you to demonstrate that you have something unique that sets you apart from the competition. As a result, the text of your application docket will have a significant impact on your acceptance.

3. How to Write An MBA IIM SOP?

The specific details required in your  MBA statement of intent differ by the university. Some request an open-ended IIM SOP, whereas others call for essay questions with a word cap. There are no hard and fast rules that applicants must obey, but the following are several key takeaways that the admissions committee looks for in an IIM SOP:

  • Introduction in Statement of Purpose

How to write an introduction for SOP? A brief description of the applicant should be provided in the first paragraph of an MBA statement of purpose. It should include information such as 

  • What software have you previously learned, and at which college? 
  • Which software are you interested in? 
  • What city are you residing in? 
  • Why did you decide to pursue an MBA? 
  • What events in your life influenced your decision? 
  • Academic Qualifications 

The following paragraph should detail all the specifics of your prior schooling. Since most colleges worldwide deliver MBA programs to students from various disciplines, you can strive to concentrate on your program’s management or corporate aspects. Mention any assignments, extracurricular events, group memberships, or other experiences that helped you build the curriculum’s skills.

  • Professional Experience 

It is the most crucial part of your IIM SOP for an MBA. It contributes to your professional maturity. The following are some of the prompts you may use while writing an MBA statement of intent. 

  • Promotions, honors, and recognitions are examples of notable accomplishments.
  • Making a significant contribution to a company or sector 
  • Skills such as teamwork, multi-cultural or global visibility, adaptability, and so on
  • Leadership, integrity, and job standards are examples of soft skills
  • Any non-employment tasks that you oversee, such as volunteer work
  • Career Objectives and Vision 

Applicants should discuss their potential plans in this segment. Talk about your long-term and short-term job objectives. Connect the dots from your undergraduate and career backgrounds to your potential plans. Also, explain how an MBA from IIM can assist you in achieving your goals. 

  • Final Words 

Finally, end your MBA statement of purpose with a note on how you are a good candidate for the curriculum and the university/business school you are applying to.

4. SOP for IIM Writing Tips for MBAs 

An SOP should be genuine and one-of-a-kind. It functions as the application’s backbone. The following are few pointers to bear in mind while writing an SOP for IIM: 

  • One should link each paragraph to the previous one. 
  • The SOP’s tone should be consistent. 
  • Concentrate on the first and last paragraphs since they have the most effect on the reader’s mind. 
  • To get a third opinion, get your MBA SOP checked by a peer or classmate. 
  • For fast reading, use plain and lucid words. 
  • Follow the criteria set out by the colleges or business schools to which you are applying. 

5. Guidelines for Common Specializations in MBA Statements of Purpose 

For all MBA specializations, most universities need a formal statement of purpose. If students are applying for a specific specialty, they should adhere to the following instructions. 

  • SOP for Marketing in MBA 

In the declaration of mission for MBA in Marketing from universities across the world, students can show a high degree of commitment and extreme willpower to be at the forefront of the market: 

  • One should understand the connection between different marketing tasks.
  • Approach to conducting complicated scientific enterprise processes 
  • Capacity to handle senior management duties.
  • One should also include Digital media, e-marketing, branding, and other marketing fields. 
  • In-depth knowledge of communication concepts such as the four P’s, interpersonal selling skills, and delivery, among others, is necessary.
  • SOP for Finance in MBA 

The attributes that the admissions committee looks for in an SOP for MBA in finance are as follows: 

  • Manage, monitor, and evaluate a variety of financial resources 
  • Ability to review financial results of a business
  • One must predict economic patterns
  • Plan a scheme to increase the stock’s worth
  • Make a budget for your business.
  • One must grasp the concepts like financial forecasting, taxation, finance, investments, and mergers, among other things.
  • SOP for Information Technology in MBA

The Statement Of Purpose for an MBA in Information Technology should focus on data processing, e-governance, connectivity in a network-centric environment, market models across the Internet, etc. The following are few other skills that one can discuss: 

  • Recognizing technological developments.
  • A conceptual vision for using technology to advance a market.
  • Software engineering, creation, scripting, monitoring, and protection are all essential skills. 
  • Quantitative approaches are used to make decisions. 
  • SOP for International Business in MBA

In their SOP for MBA in International Industry, students should emphasize their desire to work in business administration worldwide. One should address how globalization encourages companies to integrate their economic operations with foreign business. The following are several skills that can be listed in an MBA statement of purpose: 

  • Capacity to take on difficult positions in an ever-expanding industry
  • Ability to communicate well
  • Understanding foreign trade strategies and markets is essential
  • The ability to control exports as well as the risks that come with foreign trading
  • SOP for Human Resource Management in MBA

One can highlight their capacity to appreciate and navigate a company’s community in their MBA in Human Resources SOP. Since hiring, managing, and retaining people is an essential part of HR personnel’s work, students can share an example of how: 

  • They effortlessly managed a group
  • They demonstrated a sound understanding of people’s character
  • Employees and the organization benefited from an understanding of labor rights
  • They proposed a remedy to the employee-supervisory dispute
  • SOP for Operations in MBA

If an applicant was involved in resource planning, development, or management, it should be included in the statement of purpose for an MBA in Operations at top universities. Outlining your logistics knowledge will offer your essay a boost. The declaration of intent may also provide information on one or more of the following subjects: 

  • Information about the business world 
  • Managing Projects 
  • System Management and Information Technology 
  • Leadership of Innovation

6. Where Should You Submit the Statement of Purpose in the IIM MBA Application Process?

There is a text box provided in the application form for the statement of purpose. Students can have their SOPs ready, keeping in mind the procedure and tips on writing an IIM SOP detailed above.


Every factor in your IIM SOP should offer the admissions committee a sense of the level of quality expected in an MBA program. There is no single or published method for accomplishing this. 

To write a successful statement of purpose, use natural language and a confident tone. A model SOP can help you build the perfect SOP. You can even take help from an SOP maker online.

Are you interested to learn more about text mining analysis? Learn Data Science with R Course and try hands-on text mining analysis.


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