BaaS: A Basic And Concise Guide In Just 3 Points


Today, cloud services are everywhere, and it influences our everyday life to a large extent. Businesses utilize Cloud Computing for its multi-fold benefits, like minimizing capital expense, on-demand self-services, global scalability, optimum performance, security, high productivity, and reliability. 

In Cloud Computing architecture, there are two key components, i.e., frontend and backend. The frontend sends inquiries to the backend via the middleware, and the backend protects the data and responds to the queries asked by the frontend. The BaaS architecture is a more significant part of the whole Cloud Computing platform, and the entire cloud service model is called Backend-as-a-Service or BaaS. Now, to understand in-depth what gives BaaS meaning, let us take you through the core areas of BaaS in Cloud Computing. 

  1. What is BaaS?
  2. What are some of the key features of BaaS?
  3. Why use Backend as a Service?

1) What is BaaS? 

A Backend as a Service (BaaS) is a Cloud Computing service platform that automates backend side development and takes care of the cloud infrastructure. Using BaaS as a service, you will outsource operating and maintaining servers to a third party and focus on the frontend or client-side development. On top of that, BaaS provides tools that help you create backend code and speed up the process of development. It has utilizable, scalable databases, APIs, cloud code functions, social media integrations, file storage, and push notifications. 

Over a few years, the market for Backend as a Service provider is rapidly increasing in size, with contenders making themselves recognized in the industry. Enterprises such as Appcelerator, Buddy, Cocoafish, FatFractal, and Kii Corp help speed up app development while removing the focus from the backend to the front end.

2) What are some of the key features of BaaS?

BaaS providers distinguish themselves by offering a wide range of added performance. These key features attract advanced business needs and will vary in scope and purpose between providers. The fundamental elements most companies offer are:

  • Social integration: This functionality allows you to link users to their social media profiles. Upon authentication of these services, you can introduce additional native integration like social activity lists.
  • Native notification: If the app needs to interact with users when the app isn’t actively launched, native notifications allow you to alert users with any app changes.
  • Search functionality: Modern apps incline toward a more content-discovery design that enables users to find context-appropriate content.
  • Mobile application management: The apps are designed to access many different data sets, to which users shouldn’t always have full access. Managing the app’s functionality allows developers to disable functionality based on user permissions, device types, etc.
  • Visual development. While it is the most commonly-offered feature from a frontend perspective, many BaaS providers are now starting to offer visual development controls for backend elements.

3) Why use Backend as a Service?

A reliable and consistent backend delivers many benefits, such as:

  • Prevents unnecessary stack development

Instead of developers being forced to recreate a stack for each mobile app they develop, a BaaS service can provide much of their underlying processing needs. The main issue would then be linking to an API instead of spending hours developing personalized stacks that have to be re-created, changed, and reassembled to fit each app platform’s needs. Developers can build what they need on top of existing structures instead of starting from scratch each time.

  • Allows for more accessibility

If each app has the same underlying base, then BaaS has the potential to link apps across platforms easily. This has many benefits, from smoother data sharing to better accessibility for cloud storage, a quicker spin-up time, and an overall better user experience.

  • Provides diverse outcomes from one model

Think of BaaS as a ‘starter home.’ Each user starts with the same essential elements and continues to add to those elements to create their own customized ‘home.’ However, because the house’s base elements are all the same, other users can more easily understand and even interact with or fix the ‘house,’ creating a unified backend with a better and stronger user base.


In today’s fast-paced world, every company requires a strong and robust team that can manage its cloud requirements. If you wish to kickstart your career in this promising field, then our 5.5-month online Postgraduate Certificate Program In Cloud Computing, certified by Manipal Academy of Higher Education and powered by AWS Educate, is an ideal option.


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